ABOUT ME
Active
I CREATE
COMMERCIAL
ART.
Like most aspiring artists, I turned my passion for daydreaming into a profession. Cut to my graduation in B.Des from NIFT. By my final year I had already pictured a life as an independent artist — and that's when I was introduced to the concept of inflation. A real coming-of-age moment.
So now I create commercial art that helps brands tell their stories. With 5+ years across agencies, production houses, and global brands, my practice blends motion graphics, branding, digital design, cinematography, and storytelling.
Outside of work, I travel often and document those journeys through illustration and photography. I'm also constantly pushing into new creative territory — music production, projection mapping, and reactive visual systems. They keep me curious, grounded, and inspired.
- Built a complete content system for a parenting app — character development, storyboarding, visual style, and a full animation library for in-app use.
- Campaign assets for AJIO John Players — AI-assisted videos, motion graphics, product promos, and digital storytelling.
- Social-first content for Zomato, Titan, MobiKwik, TCC, Boombay, and Kera — reels, edits, product showcases, and festival videos.
- Brand kits and visual identity systems for emerging tech and crypto companies.
- End-to-end creative for product launches, performance campaigns, and multi-platform digital communication.
- Motion graphics, feature explainers, promos, and launch videos for digital marketing campaigns.
- Built structured production workflows to streamline content creation and improve consistency.
- Social-first assets, brand-driven storytelling videos, and platform-specific communication pieces.
- Award-winning campaigns — Truecaller Shabd, Jam the Scam, and Fantasy Akhada – Khel Shuru.
- Complete packaging and branding for Disco Panda — cohesive identity across product, communication, and merchandise.
- Creative for Fastrack, AJIO, Hustle by RCB, Rupay, Hero Vired, and GIG — motion, design systems, and social content.
- Led junior designers, ensuring quality, alignment, and efficient teamwork.
- Pre-production planning and post-production tasks.
- Video production, podcast creation, and content development across multiple formats.
- Podcast creation, video shoots, and on-set coordination across planning, shooting, and post-processing.
- Built a foundational understanding of content pipelines and production environments.
LET'S
MAKE
ART.
Open for freelance — motion design, brand films, branding, photography, and videography.